Jimmy Choo's Global Fame

It did not take time too long to enlarge Jimmy Choo's shoes. The Celebrity already familiar with his handmade design of shoes. It snapped up on the new line and quickly made the shoes on the red carpet. It was 'Sex and The City' that cemented Jimmy Choo's global fame. The popular HBO's characters show the obsessed over the line's strappy sandals and sleek stilletto and millions of fans immediately. Since the 'Sex and The City', Jimmy Choo have gone on to receive plenty of attention elsewhere in pop culture. 

Each season, without abandoning the classic silhouettes that never go out of fashion, Jimmy Choo offers a fresh selection of innovative. In 2001, Choo sold his stake in the company by himself, he continues his handcraft shoes in London under the Jimmy Choo Couture label. Mellon and the creative director, Sandra Choi, who worked with Choo before the company's launch oversee the ready-to-wear collection. The shoes are also available online and in department stores though certain styles are exclusive to Jimmy Choo's boutique.

Jimmy Choo's Memories of Princess Diana

Jimmy has his own story about him with Princess Diana. Jimmy Choo did share his memories with Lady Diana, Princess of Wales. Princess Diana whose the one that played in his success among his life. She was the first who approach Choo in 1986, when Choo was repairing and developed two pairs of shoes per day from London's East End.

Princess Diana helped him a lot in his success as she trusted Choo in making shoes for her for the first seven years without people knowing about it. Even though she was a princess, she always wanted and desire a very simple thing. Princess Diana loved flat pumps, even though Choo always wanted to put her in sandals because she had the most perfect feet.

Princess Diana always eager to exchange ideas and she never said no to anything. She always respect others view on something. Everyone started to notice her shoes that Choo had made for her. Since then, people started to follow her trend. Choo has made a pair of shoes before Princess Diana's death that is Gold Pumps. Choo thought that he could give the shoes to Princess Diana after she came back from the summer. But unfortunately, he could not make it.

Best Things Should Know about Jimmy Choo

Jimmy can easily afford to lead a king sized lifestyle based on his multimillionaire status. The great designer owns a luxury home in his native city of Penang in Malaysia and also in London. The fashion icon occasionally flies to his native Malaysian home to spend quality time with his extended family members residing there. During his free time, he prefers to take out his wife and daughter on family outings. Jimmy is a perfect family man as he still did his responsibility as the leader in his family even though he is a busy businessman with his company.

He feels passionately for the youth in his native country and is setting up a shoemaking institute in Malaysia to train and inspire talented Malay fashion designers. His personal life has been free from any controversies because he is a complete family man. After a few years of courtship, Jimmy entered in a committed relationship with his long term partner, Rebecca and tied the knot with her. The great designer and his wife have one young daughter named Emily.

In recent years, he has become an ambassador for Footwear Education at the London College of Fashion and spokesperson for the British Council in its efforts to reach out to foreign students. Choo is also a recipient of O.B.E. that is known as Excellent Order of the British Empire.

Way of success in Jimmy Choo

The phenomenal success enjoyed in his fashion designing career has turned him into one of the richest designer in the world. Jimmy Choo reputation for producing some of the most exquisite handmade shoes available brought him to the attention of Tamara Mellon. A fashion journalist, Tamara Mellon recognized the huge potential for growth in high-end designer accessories market. She approached Choo in launching a ready-to-wear shoe company.

 

Despite the rise of his popularity, Choo was still a small operation, making only 20 pairs shoes in a week. Furthermore, he also has been honoured with prestigious civilian awards by the government U.K and Malaysia in recognition of his impressive achievements. Besides, Choo also design his own line of fashion accessories like handbags and shoes under the “Jimmy Choo couture line” label which all have raked in millions of dollars. But it was his relationship with Vogue that prove to be instrumental in the rise of Jimmy Choo brand. Together, Choo and Mellon quickly grew the business. They contracted with Italian factories and opened their boutique in London.

 

Choo and Mellon were at odds on the direction of the company. Choo, did not think bigger was better. But he questioned the quality of the shoes the company was making, and seemed long for the days when he was back at his shop at Hackney making a small number pieces of shoes for specific clients.

A Legacy of Jimmy Choo's Early Days

Jimmy Choo is a great entrepreneur in inventing his own shoes based on his own name. His full name is Jimmy Choo Yeang Keat. He was born on November 15th of 1952 and now he is 60 years old. He was born in Penang, Malaysia. He is the son of shoe cobbler, Choo was immersed in the world of shoemaker from an early age. He is a Malaysian-Chinese fashion designer in London. His father wanted him to follow his footstep in becoming a shoemaker.

He created his first own shoes when he is only at the age of 11 years old. When he first start up, his father did not allow him to make a shoe, instead his father only asked him to sit and watch. But then, after he learned from his father, he made his way to England in early years of 1980's to study at the Cordwainers Technical College in Hackney.

Choo revealed that he has worked part-time at a restaurant and as a cleaner in a shoe factory to help fund his college education. Jimmy Choo traced his beginnings back to his workshop in Hackney, North London, which he opened in 1986 after graduated in 1983 by renting an old hospital building. For the next decade all the Jimmy Choo shoes were handmade and most were commissioned for specific functions. Clients would often bring fabric samples of their gowns so that colour could be matched.

His craftsmanship and designs were soon noticed and he came to the edge of international notability when his creations were featured in a record eight pages in a 1988 issue of Vogue magazine.